香港中文大學
The Chinese University of Hong Kong

Descriptions

Ref. 250000KU

Closing Date : April 25, 2025

We are looking for a dedicated Project Co-ordinator to support a community sleep project in the Department. The main responsibilities of the appointee will be overseeing the marketing and engagement strategies of the project, including social media exposure, community engagement, and advertising placement. This role is vital for enhancing our sleep health promotion initiatives.

The appointee(s) will be responsible for (a) assisting the implementation of the project by managing the overall marketing and promotion directions; (b) developing and implementing marketing strategies to meet the project's objectives; (c) planning and implementing promotional strategies to acquire and retain service users, and cultivating awareness on sleep health in the community; (d) monitoring and evaluating on the effectiveness of marketing communications; (e) communicating with internal parties to align marketing directions with other components of the project, such as events, research, and services etc.; (f) managing external communication channels such as Facebook, Instagram, and email for general inquiries or collaboration opportunities; and (g) providing administrative support and assisting in daily operation of the sleep project.

Applicants should have (a) a Bachelor's degree or above, preferably in Social Science, Public Health, Marketing, Management, Journalism, or related disciplines; (b) strong communication, co-ordination and organisational skills to collaborate with various teams and stakeholders; (c) creativity and the ability to formulate innovative marketing strategies; (d) proficiency in MS Excel, Word and design tools such as Illustrator, Photoshop, and CANVA; (e) an excellent command of written and spoken English and Chinese; (f) strong sense of responsibility and self-motivation; and (g) the ability to work independently with minimal supervision. Having work experience in advertising, brand strategy, or a digital marketing agency will be advantageous.

Appointment will initially be made on a 1-year contract, renewable subject to good performance and mutual agreement.

For more details, please visit https://jcsleepwell.cuhk.edu.hk/

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