{"id":30764,"date":"2017-12-08T04:30:00","date_gmt":"2017-12-07T20:30:00","guid":{"rendered":"http:\/\/10.202.69.52\/career-news\/?p=30764"},"modified":"2017-12-08T04:30:00","modified_gmt":"2017-12-07T20:30:00","slug":"%e7%9b%b8%e9%97%9c%e8%aa%b2%e7%a8%8b","status":"publish","type":"post","link":"https:\/\/jump.mingpao.com\/career-news\/resources\/%e7%9b%b8%e9%97%9c%e8%aa%b2%e7%a8%8b\/","title":{"rendered":"\u76f8\u95dc\u8ab2\u7a0b"},"content":{"rendered":"
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MSc in Marketing\uff0f\u9999\u6e2f\u4e2d\u6587\u5927\u5b78<\/div>\n<\/td>\n
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The Master of Science Program in Marketing provides students update marketing knowledge and skills. It offers two concentrations, namely,\u201cManagerial Marketing\u201dconcentration and Big Data Marketing\u201dconcentration. Students can choose the concentration according to their interests and career goals.<\/div>\n<\/td>\n
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This program aims to nurture marketing entrepreneurs and professional marketers who acquire a broad-based understanding of all aspects of marketing, possess innovative, critical thinking, and grasp strong analytical skills in dealing with complicated marketing environments.<\/div>\n<\/td>\n
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The programme focuses on the application of relevant marketing theory and practice to addressing opportunities and problems faced by marketing practitioners in Hong Kong and China. The goal is to equip future business leaders with sound knowledge and skills in marketing and related areas.<\/div>\n<\/td>\n
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This is a pioneering programme that not only covers traditional areas in marketing, but also psychological knowledge, and practical skills that are required for career success. It is designed to provide with an employment-focused curriculum to give its graduate a career advantage in consumer marketing.<\/div>\n<\/td>\n
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Master of Global Business and Marketing\uff0f\u9999\u6e2f\u516c\u958b\u5927\u5b78<\/div>\n<\/td>\n
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This programme aims to deepen students\u2019 understanding of the concepts, practices and techniques for conducting international business, while also focusing on marketing activities. It helps students strengthen their analytical and communication skills, and the ability to develop and make use of opportunities in an international business environment.<\/div>\n<\/td>\n
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\u74b0\u7403\u5e02\u5834\u7ba1\u7406\u5b78\u7406\u5b78\u78a9\u58eb\u8ab2\u7a0b\uff0f\u9999\u6e2f\u6d78\u6703\u5927\u5b78\uff08\u8207\u82f1\u570bUniversity of Sheffield\u5408\u8fa6\uff09<\/div>\n<\/td>\n
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The programme is designed for relatively recent graduates in any discipline with interest in working in the marketing function for multinational organizations. It will also benefit those in general and line management, who seek a thorough education in the theories and practice of global marketing management.<\/div>\n<\/td>\n
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3411 5712<\/p>\n

www.hkbu.edu.hk<\/a><\/p>\n<\/p><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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\u8ab2\u7a0b\u540d\u7a31\uff0f\u8209\u8fa6\u9662\u6821 \u8ab2\u7a0b\u7c21\u4ecb \u67e5\u8a62\u96fb\u8a71\uff0f\u7db2\u5740 MSc in Marketing\uff0f\u9999\u6e2f\u4e2d\u6587\u5927\u5b78 The Mast […]<\/p>\n","protected":false},"author":25,"featured_media":36450,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[39,644],"tags":[],"yoast_head":"\r\n\u76f8\u95dc\u8ab2\u7a0b - JUMP \u6c42\u8077\u589e\u503c<\/title>\r\n<meta name=\"description\" content=\"\u8ab2\u7a0b\u540d\u7a31\uff0f\u8209\u8fa6\u9662\u6821 \u8ab2\u7a0b\u7c21\u4ecb \u67e5\u8a62\u96fb\u8a71\uff0f\u7db2\u5740 MSc in Marketing\uff0f\u9999\u6e2f\u4e2d\u6587\u5927\u5b78 The Master of Science Program in Marketing provides students update marketing knowledge and skills. It\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/jump.mingpao.com\/career-news\/resources\/\u76f8\u95dc\u8ab2\u7a0b\/\" \/>\r\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"\u76f8\u95dc\u8ab2\u7a0b - JUMP \u6c42\u8077\u589e\u503c\" \/>\r\n<meta property=\"og:description\" content=\"\u8ab2\u7a0b\u540d\u7a31\uff0f\u8209\u8fa6\u9662\u6821 \u8ab2\u7a0b\u7c21\u4ecb \u67e5\u8a62\u96fb\u8a71\uff0f\u7db2\u5740 MSc in Marketing\uff0f\u9999\u6e2f\u4e2d\u6587\u5927\u5b78 The Master of Science Program in Marketing provides students update marketing knowledge and skills. It\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/jump.mingpao.com\/career-news\/resources\/\u76f8\u95dc\u8ab2\u7a0b\/\" \/>\r\n<meta property=\"og:site_name\" content=\"JUMP \u6c42\u8077\u589e\u503c\" \/>\r\n<meta property=\"article:published_time\" content=\"-0001-11-30T00:00:00+00:00\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"2\u5206\u9418\">\r\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/posts\/30764"}],"collection":[{"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/comments?post=30764"}],"version-history":[{"count":0,"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/posts\/30764\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/media\/36450"}],"wp:attachment":[{"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/media?parent=30764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/categories?post=30764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jump.mingpao.com\/career-news\/wp-json\/wp\/v2\/tags?post=30764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}